When the folks at Sinclair say they want an awesome conference, they mean it! Hundreds of station owners and fuel distributors from around the country converged at Sun Valley, Idaho and we were right in the middle of it! Just outside the vendor exhibit hall attendees admired the 5-foot long 3-d brick built sign for the Sinclair DinoCare brand.
When they entered the room they were greeted with a variety of displays from vendors. And right in the middle, up on the platform, Bricks & Minifigs and Jen Smart (LEGO® Masters Season 2) raced against time to build a 6-foot tall LEGO sculpture live during the event. The 3-foot wide model of a cell phone was built entirely from LEGO brick supported by a unique modular steel frame. The front screen of the phone is a giant mosaic advertising Sinclair's newly released consumer and commercial credit cards. Check out the pop socket on the back!
Additionally, each attendee received a package with two custom printed minifigures and a mini fuel pump as part of their gift bag. The minifigures featured the Dino logo on the front, and the fuel pump had the full Sinclair logo printed on the top. They make the perfect addition to any LEGO city model, or a unique desk display for work!